Maia Naiara Gauna Frete, founder of Northalia

Maia Naiara
Gauna Frete.

A clear point of view is where every meaningful brand begins.

Northalia exists to give ambitious brands a place in culture.

Maia founded Northalia around a simple conviction: advertising works best when it earns attention rather than interrupts it. Her approach brings together sharp strategy, lasting creative direction and the energy to make ideas real.

She partners closely with people building what comes next—turning an instinct into a distinctive brand, a campaign into a shared moment, and a business into something people choose to care about.

Work with Maia
01Keep it
human.
02Make it
matter.
03Move with
intent.